Digital marketing has turned out to be the backbone upon which all business should build. Most startups starting with the possibility of doing impact, and the already established brands expanding could reach great heights with digital marketing with immense possibilities of engaging with a larger-audience really fast. What is Digital Marketing? Digital marketing is that […]

Color goes beyond a visual component; it is an influential tool that affects feelings, perceptions and behaviors. The Color Psychology in Digital Marketing can provide a competitive edge over others in your Class when applied to the color scheme of your brand, enabling it to strike better chords with the target audience. Colors are known

Typography is much more than the placement of letters on a screen. It’s an art form, a means of communication and a brand’s best friend. Typography is one such subtle but extremely impactful detail that can define or destroy a brand will they stand out in the digital age when brands are competing aggressively for